MSAA Wins STEVIE Award
MSAA’s Interactive Video Series Wins Prestigious Business Award
The Multiple Sclerosis Association of America’s (MSAA) educational web video series, A Closer Look, recently won the highly acclaimed Stevie Award in the category of Interactive Multimedia/Public Information.
This video series has become the cornerstone of MSAA’s educational video initiative, MSi (Multiple Sclerosis information) which includes 16 on-demand video programs. Program topics cover medical, family, lifestyle, disability, and legal issues. Individuals with MS or those interested in learning about MS may access these award-winning videos by visiting the MSi page
The Stevie Award is given to businesses around the world as a way to recognize outstanding performance in the workplace. MSAA‘s video series was co-produced with Accela Communications and VCSvideo in an effort to serve more individuals affected by MS, utilizing MSAA’s website . MSAA’s educational videos bring knowledge and empowerment right into the privacy and comfort of a person’s home and highlight important topics such as the future of MS research, the benefits of exercise, and complementary and alternative medicine. Since the program’s launch in 2007, the MSi video programs have generated nearly 20,000 views and 4,200 hours of view time.
In accepting the Stevie Award, MSAA President and CEO Doug Franklin said, " A Closer Look video series has unequivocally helped us broaden our reach, and to provide comprehensive information to MS clients and their families critically needed to manage the ever-changing course of the disease. This interactive video series became a real success due to collaboration with Accela Communications and VCSvideo."
The Multiple Sclerosis Association of America is a national nonprofit charitable organization dedicated to enriching the quality of life for everyone affected by multiple sclerosis. MSAA offers programs and services including a toll-free bilingual Helpline (1-800-532-7667); equipment ranging from grab bars to wheelchairs; MRI funding and insurance advocacy; educational literature including a magazine, The Motivator ; regional events and activities; Lending Library; cooling program for heat-sensitive individuals; and more.
All media inquires should be addressed to Amanda Bednar, MSAA Public Relations Manager, at (800) 532-7667, extension 122 or via email: abednar@mymsaa.org.
